Agentic Branding · Melbourne
Become the brand assistants choose.
People are asking ChatGPT, Claude and Gemini for recommendations instead of Googling. Assistants don't return ten links. They return one or two confident answers. If your positioning is fuzzy or your proof is scattered, you get skipped. Quietly.
The Tell era is here.
For 25 years, being found meant ranking on Google. Now customers ask assistants directly. If assistants cannot clearly interpret what you do and why you are credible, they hesitate. The result is simple: you don't get recommended.
The three pillars
AEO
Answer Engine
Be the recommended option for the questions that matter.
GEO
Generative Engine
Keep summaries accurate, comparable, and stable across assistants.
LEO
Language Engine
Make meaning explicit, quotable, and easy to cite.
Measured by
How assistants decide
Assistants recommend what they can interpret, trust, and justify. Agentic Branding designs for that sequence.
- 01
Interpret
Clear definitions, scope and category signals so your offer is understood without guessing.
- 02
Trust
Proof assistants can extract: outcomes, constraints, credentials, third-party reinforcement.
- 03
Recommend
Decision cues and structured answers that make the recommendation feel safe and specific.
A guided first scan
If this is new territory, you are not alone. Most businesses need a hand-hold to understand what assistants are doing and why. We run a baseline scan, interpret the output with you, then map the first improvements that move confidence.
What you get
- A clear read on how assistants describe your brand today
- The top 3 gaps that cause hesitation
- A prioritised plan you can implement (fast wins first)
- Optional implementation support to ship changes properly
How we run it
- Baseline: Observatory + HatchRank + Smart Rewrite
- Interpretation: what's missing, what's unclear, what's unproven
- Implementation: clarity, proof, structure
- Re-test cycle until recommendation confidence moves
Bring your URL. Leave with the first 3 moves.
Book a 20-minute call and we'll map the fastest path to being the safe recommendation.